We take a comprehensive and strategic approach to developing digital marketing programs: Deep Discovery - Our team will thoroughly evaluate your business, ideal customers, competition and existing marketing efforts to gain a 360-degree understanding. Goal Planning - We'll have strategy working sessions to map out your KPIs, metrics, targets and budget across marketing channels. Data-Driven Insights - Leveraging analytics and market research, we gain data-driven insights to inform campaign strategies and tactics. Program Development - Our experts build out integrated strategies across channels optimized for your goals. Execution & Optimization - We implement the digital marketing program, while continuously optimizing based on performance insights to drive improved results.

We are performance marketing experts across the entire digital landscape. Our core specialties include: Paid Social Advertising - Managing and optimizing paid advertising campaigns on social platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube and TikTok. Search Engine Marketing - Driving organic growth through search engine optimization (SEO) as well as managing Google/Bing pay-per-click (PPC) ads. Retail/Ecommerce Marketing - Developing, executing and optimizing digital campaigns for online retailers on platforms like Amazon, eBay, Walmart, Target. Lead Generation Marketing - Leveraging social media, content, email and messaging to generate and nurture high-quality leads. Multichannel Attribution - Connecting the consumer journey across devices and channels to measure true campaign ROI. No matter your niche or vertical, our team has the cross-channel expertise and optimization capabilities to deliver superior performance marketing results tailored to your unique business goals.

We are fiercely focused on driving measurable results through relentless optimization. Our differentiation includes: Aligned on Outcomes - We partner to agree on ROI-based KPIs and optimize to hit your targets. Results-First Mindset - Our incentive is to deliver continually improving performance. Rigorous Analysis - We dig into data to gain actionable optimization insights. Agile Iteration - We test and refine campaigns frequently to determine what resonates. Full Transparency - You receive full visibility into detailed campaign analytics and reporting. Customer-Centric - Your business objectives ultimately steer our strategy and optimization approach.

We evaluate a number of factors to assess fit and projected performance: Marketing Objectives - We analyze your business goals and KPIs to align on measurable outcomes. Target Audience - We determine if digital channels can effectively reach and engage your target segments. Competitor Benchmarking - We research competitor efforts and results to right-size expectations. Data-Driven Insights - We examine analytics from your existing efforts to identify optimization opportunities. Budget Requirements - We evaluate the budget needed to execute strategies that can deliver desired results. Ongoing Optimization - We determine our ability to continuously optimize and improve performance. Based on this assessment, we provide an honest recommendation on the potential of digital marketing for driving your specific goals.